Strategic goals determine the long range direction of the company toward its Vision. Many businesses develop strategic planning within a short-term, medium-term and long-term framework. Short-term usually involves processes that show results within a year. Companies aim medium-term goals at results that take 3-5 years to achieve. Long-term plans include the overall goals of the company set 10-15 years in the future and usually are based on reaching the medium-term targets. Planning in this way helps you complete short-term tasks while keeping longer-term goals in mind.
