Strategy alignment is the process of bringing the actions of an organisation’s business divisions and staff members into line with the organisation’s planned objectives. The ability of most businesses to achieve their strategic goals will benefit from performing a comprehensive strategic alignment to help assure that its divisions and employees are jointly working toward the company’s stated goals. Assuming you have created a sound strategy based on the strategy formulation process in the earlier step, you now face the challenge of inserting employees into the mix—in a way that aligns their daily decisions and actions with the strategic direction of the company.
